• تاریخ : سه شنبه, ۲۸ مرداد , ۱۴۰۴
  • برابر با : Tuesday - 19 - August - 2025
  • ساعت :

    DrMelikaMolkara

    Beyond Profit; The Moral Test Point for Brands’ Conscience in Times of War
    23 - تیر - 1404

    Beyond Profit; The Moral Test Point for Brands’ Conscience in Times of War

    kalamemandegar / Crises, especially those of military conflict, are not evaluated solely by geopolitical or security indicators; rather, as profound triggers in the psychological and social realms, they can reveal the hidden layers of society and the market. The recent war between Iran and Israel was precisely such an event—a phenomenon that affected not only […]

    Tunnel Vision Syndrome in Crisis
    23 - تیر - 1404

    Tunnel Vision Syndrome in Crisis

    kalamemandegar / In times of complex, multi-layered crises—such as economic sanctions, trade wars, global pandemics, and regional military conflicts—many organizations suffer from a covert dysfunction that I term “Tunnel Vision Syndrome in Crisis.” This syndrome represents a strategic myopia where managers’ and decision-makers’ focus narrows exclusively to short-term survival, neglecting the fundamental organizational purpose: not […]

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